Meta officially launched the text-based conversation app, Threads on July 5, 2023. It is available in more than 100 countries. Android and iOS users have access to the Instagram new Threads app. The meteoric rise in signups has become a hot topic of discussion among social media nowadays. This app has managed to cross the 100 million mark in less than a week.
Twitter Monopoly and Early Competitors
Twitter has been the undisputed leader for many years as a text-based social media platform. Of late, many other text-based social networks, such as Bluesky, Mastodon T2, and Spill, have been launched to challenge the monopoly of Twitter. Despite the initial hype, none of them have taken off.
The Changing Scenario with the Introduction of Threads App
The Instagram new Threads app has become highly popular among social media followers. Thanks to Instagram’s existing 2.35 billion-strong user base. Other platforms have been putting on a great effort to build from the ground up to make their presence felt. On the other hand, Meta taps into Instagram’s users to take their user base to the next level. So, the introduction of Threads has changed the scenario and is taking on Twitter to gain supremacy.
Threads – An Overview
If you are not a social media buff, you may not have a clear idea of the Instagram new Threads. It is a spin-off app that targets conversations. Unlike Instagram, the primary focus is not on visual content. The design of this app is pretty similar to the Instagram comment section. However, it lets you do similar things that Twitter does. Like on Twitter, you can share text updates and join public discussions.
How to Become a Threads App Member?
It is a simple process to get started. Download the Threads app from the App Store or Google Play store. Remember that it is linked to your Instagram account. So, if you have an Instagram account, you can log in using the same credentials.
Click on the ‘Log in with Instagram’ and Import from Instagram’ buttons to start your Threads journey. This app also gives you the option to create a customized profile. Verification is not needed if you sign up using your Instagram account.
What Does the New Instagram Threads App Offer?
This Meta app works exactly like Twitter. Once you complete the signup process, you can see the latest posts on your home feed. The Search tab allows you to find new people to follow. You can hit the Pencil icon on the navigation bar to post a new thread.
You can post a text of up to 500 characters. The duration of video content is limited to five minutes. Moreover, a Thread post can contain up to 10 media items or images. Since this app is tied to Instagram, you can share your Threads posts as Instagram Stories. They can also be posted on the Instagram feed.
Do you want to promote your new account and increase the number of followers? The Instagram New Threads app lets you share your content on Twitter and other social media platforms to gain followers.
Threads vs. Twitter
The Instagram new Threads app has done an excellent job as a newly launched platform. It lets you add more words (500) than Twitter (280) in a single post. However, it misses out on paid tiers and ads that you can find on Twitter.
Twitter has evolved tremendously since its inception on March 21, March 2006. As for now, it offers more advanced features than Threads, including live audio rooms and direct messages. Although Twitter limits the duration of non-verified users to 2 minutes and 20 seconds, verified users can upload videos for up to two hours of duration. On the other hand, Threads only allows five-minute videos for verified and unverified users.
Features Thread Misses Out on Include:
- Editing Option for Posts
- The Following Feed
- Option for Seeing Liked Posts
- Support for GIFs
- User-Generated Alt Image Text Compatibility
- Full Web Version Support
- Inline Translation
According to the founder of Meta, Mark Zuckerberg, open, interoperable social networking platforms will redefine the future of the Internet. So, Meta is doing everything needed to make Threads compatible with these social networks.
100 million users in less than a week can be termed phenomenal. Thanks to the 2.35 billion-strong user base of Instagram. This record-breaking feat indicates the bright future of Threads. The current trends suggest that the Instagram new Threads app will challenge the supremacy of Twitter shortly as Meta keeps adding more advanced features.